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over 700,000 courses sold...and counting!
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Micro
Mart Magazine |
 Hooked on mnemonics: A new way to
conquer foreign languages?
How I "learned"
Spanish in a weekend by free association
September
18, 2007
--Amelia Thomas
So
when it comes to learning a new language as an adult,
teeth-clenching memories of drafty classrooms, ancient
textbooks, and endless verb declensions immediately spring to
mind. Taking pleasure in exploring the intricacies of another
tongue is hard to imagine. Unless, apparently, you stumble
across the Linkword Method.
"Try it," a friend enthused
recently, on my casual mention that I'd always wanted to learn
Spanish. "You'll love it! It's so easy; one weekend, and by
Monday morning, I was speaking Mandarin, easy
peasy!"
Although skeptical, I was intrigued by the notion
of reading my favorite authors – Borges, Vargas Llosa, Manuel
Puig – in their original form; the ability to converse with
old ladies on rattling local buses in Mexico; ordering tapas
in Seville without pantomime; and all without the hard slog of
conventional language learning.
Could it really be
true?
READ ON...
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Unforgettable Languages
Review
August 2006
--Heather
Shrake
"Now there’s a winning solution to clear those “language
barrier anxiety’s” for that next time your boss says you’re
needed in Hong Kong. The solution is Unforgettable Languages."
"Imagine the learning of a language that is so quick and
simple." "You will be amazed at how easy learning has become."
"We are in a time where communication is vital not only
for business but for survival, it’s time to stand up and
speak with confidence. The Linkword method will teach you
with such ease it offers a sense of confidence with your
learning process." READ ON...
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Languages: A Fishy Way To
Learn
August 5, 2002
--Nada El
Sawy
"Samakah" means "fish." You can
remember that by imagining trying to smack a fish. Smack.
Samakah. Smack. Samakah. Yes, you're learning Arabic one word
at a time. In two or three hours, claims
unforgettablelanguages.com, you will learn at least 100 words.
Doubt it? Try another one: the Portuguese for "bed" is"cama."
Picture a camel lying on your bed. "It's rather addictive,"
says site creator Michael Morehouse.That's evident from the
sales numbers. The "unforgettable" people offer 30 languages,
amoung them Swahili, Hebrew and Greek. When the site went up
in mid-August 2001, it wasn't making any money. But Arabic
sales took off in January, tripling in a matter of months and
helping to push the service into profitability. More than
300,000 people worldwide have now used the site's courses or
similar versions, and soon the method will make an appearance
in a few British classrooms. Are all these people really
learning languages with pure mnemonic devices? The courses use
memory researcher Dr. Michael Gruneberg's Linkword method.
After a weekend, the site promises, you'll have a working
vocabulary and basic
grammar. |
London Times Educational
Supplement
Jan. 24,
2003
Thanks for the Memory -- Elaine
Johnson
"How do you remember the Spanish word for cow? Elaine
Johnson watches pupils learn languages by the use of bizarre
images. I can still recall a lecture in which psychologist
Professor Michael Gruneberg explained how mnemonics could
be used to teach languages. That was nearly 20 years
ago. So I welcomed the opportunity to try out this
Linkword technique, which was originally developed for adults,
in school" READ ON...
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Your One-Stop Guide to the Best Sites on
the Internet
2004
--book by Lynie Arden
"You took Spanish
in high school, so how come all you can say
is another beer, please? Try one of these online courses.
They utilize a new, fast teaching method. Before you know it,
you'll even be dreaming in
Spanish." |
The Use of Linkword Language Computer
Courses in a Classroom Situation: A Case Study at Rugby
School
Winter 2002 No. 26,
8-14
--Steffen Sommer & Michael Gruneberg
"This paper presents a case study of the implemenation of
a Linkword Language Course - French to a class of 13 year
old pupils at Rugby School. The class was selected because
they were the weakest at French, performed poorly in examinations,
and had problems in terms of motivation and enjoyment of
French. The result of introducing an Unforgettable French
as a complimentary learning aid to the standard text and
classroom work was that after seven months, following the
end - of - year examination, a quarter of the class was
promoted above, a move that could not be expected otherwise.
The results of a questionnaire revealed that the great majority
of pupils found the course easier and faster than conventional
methods of learning. Rugby School, as a result of
the study has continued the use of the courses, partly at
the request of the pupils..."
Read More.
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Reviews: Unforgettable Languages French
Level 1
Spring 2004
--Russell Barnes
To say Linkword's teaching techniques are 'unconventional'
is rather like saying Saddam Hussein is in a spot of bother.
Traditional teaching techniques all well out of the window
as far as Linkword French is concerned - and that goes for
the eleven other languages also in their catalogue...In
practice however, Dr. Gruneberg's method works impressively
- information sticks and it sticks quickly. It didn't take
a particularly longwinded case study to convince me when
an 80% pass rate in recalling the names of a dozen or so
animals - including gender - within three minutes was proof
enough. Considering my terrible memory and loathing of French
as a schoolboy I was frankly astounded. It's certainly worth
every penny of the asking price (rudimentary interface noted)
and the Greek version is already in the post in preparation
for my summer hols. Tres bon.
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