"Now there’s a winning solution to language barrier anxieties. The solution is Unforgettable Languages."
                               Heather Shrake  LA SPLASH MAGAZINE

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Hooked on mnemonics: A new way to conquer foreign languages?
How I "learned" Spanish in a weekend by free association

September 18, 2007
--Amelia Thomas
So when it comes to learning a new language as an adult, teeth-clenching memories of drafty classrooms, ancient textbooks, and endless verb declensions immediately spring to mind. Taking pleasure in exploring the intricacies of another tongue is hard to imagine. Unless, apparently, you stumble across the Linkword Method.
"Try it," a friend enthused recently, on my casual mention that I'd always wanted to learn Spanish. "You'll love it! It's so easy; one weekend, and by Monday morning, I was speaking Mandarin, easy peasy!"
Although skeptical, I was intrigued by the notion of reading my favorite authors – Borges, Vargas Llosa, Manuel Puig – in their original form; the ability to converse with old ladies on rattling local buses in Mexico; ordering tapas in Seville without pantomime; and all without the hard slog of conventional language learning.
Could it really be true?
READ ON...

Unforgettable Languages Review
August 2006
--Heather Shrake
"Now there’s a winning solution to clear those “language barrier anxiety’s” for that next time your boss says you’re needed in Hong Kong. The solution is Unforgettable Languages." "Imagine the learning of a language that is so quick and simple." "You will be amazed at how easy learning has become." "We are in a time where communication is vital not only for business but for survival, it’s time to stand up and speak with confidence. The Linkword method will teach you with such ease it offers a sense of confidence with your learning process."  READ ON...

Languages: A Fishy Way To Learn
August 5, 2002
--Nada El Sawy
"Samakah" means "fish." You can remember that by imagining trying to smack a fish. Smack. Samakah. Smack. Samakah. Yes, you're learning Arabic one word at a time. In two or three hours, claims unforgettablelanguages.com, you will learn at least 100 words. Doubt it? Try another one: the Portuguese for "bed" is"cama." Picture a camel lying on your bed. "It's rather addictive," says site creator Michael Morehouse.That's evident from the sales numbers. The "unforgettable" people offer 30 languages, amoung them Swahili, Hebrew and Greek. When the site went up in mid-August 2001, it wasn't making any money. But Arabic sales took off in January, tripling in a matter of months and helping to push the service into profitability. More than 300,000 people worldwide have now used the site's courses or similar versions, and soon the method will make an appearance in a few British classrooms. Are all these people really learning languages with pure mnemonic devices? The courses use memory researcher Dr. Michael Gruneberg's Linkword method. After a weekend, the site promises, you'll have a working vocabulary and basic grammar.

Get Fluent for $30?  News Channel 4 NY puts CDs to the test
  May 19, 2003 NEW YORK
"You've probably seen endless ads for instructional videos promising to teach you everything from playing a musical instrument to learning another language. But how well do they work?"
READ ON...

London Times Educational Supplement
Jan. 24, 2003
Thanks for the Memory -- Elaine Johnson
"How do you remember the Spanish word for cow?  Elaine Johnson watches pupils learn languages by the use of bizarre images. I can still recall a lecture in which psychologist Professor Michael Gruneberg explained how mnemonics could be used to teach languages.  That was nearly 20 years ago. So I welcomed the opportunity to try out this Linkword technique, which was originally developed for adults, in school" READ ON...

Learning Thai With A Palm Pilot...and a compulsive, obsessive personality
--Gareth Powell
Aug. 21, 2002
"It is claimed using these methods it is possible to learn 300 words a day working at it more than, say, two or three hours a day.  I tested this and came to 297.  Add in a few words that are the same in Thai and English_ passport, lipstick and so on_ and you reach 300..." READ ON...

Your One-Stop Guide to the Best Sites on the Internet
2004 --book by Lynie Arden
"You took Spanish in high school, so how come all you can say is another beer, please? Try one of these online courses. They utilize a new, fast teaching method. Before you know it, you'll even be dreaming in Spanish."

The Use of Linkword Language Computer Courses in a Classroom Situation: A Case Study at Rugby School
Winter 2002 No. 26, 8-14
--Steffen Sommer & Michael Gruneberg
"This paper presents a case study of the implemenation of a Linkword Language Course - French to a class of 13 year old pupils at Rugby School. The class was selected because they were the weakest at French, performed poorly in examinations, and had problems in terms of motivation and enjoyment of French. The result of introducing an Unforgettable French as a complimentary learning aid to the standard text and classroom work was that after seven months, following the end - of - year examination, a quarter of the class was promoted above, a move that could not be expected otherwise.  The results of a questionnaire revealed that the great majority of pupils found the course easier and faster than conventional methods of learning.  Rugby School, as a result of the study has continued the use of the courses, partly at the request of the pupils..."        Read More.

Reviews: Unforgettable Languages French Level 1
Spring 2004 --Russell Barnes
To say Linkword's teaching techniques are 'unconventional' is rather like saying Saddam Hussein is in a spot of bother. Traditional teaching techniques all well out of the window as far as Linkword French is concerned - and that goes for the eleven other languages also in their catalogue...In practice however, Dr. Gruneberg's method works impressively - information sticks and it sticks quickly. It didn't take a particularly longwinded case study to convince me when an 80% pass rate in recalling the names of a dozen or so animals - including gender - within three minutes was proof enough. Considering my terrible memory and loathing of French as a schoolboy I was frankly astounded. It's certainly worth every penny of the asking price (rudimentary interface noted) and the Greek version is already in the post in preparation for my summer hols. Tres bon.  READ ON...
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